TIKTOK Challenge Campaign with e-Gaming Influencers

MENABloom developed a comprehensive Tiktok campaign strategy to meet the objectives of SBA through:

• Coordinating the creation of a hashtag competition was created and promoted to Tiktok community  to offer them to win special prizes by playing and posting their best games, showing their best skills and content. 
• The participants were offered the chance to get promoted and increase their accounts  exposure, along with  the chance to win three PlayStation 5 devices for the top three posts that had the highest engagement and likes.
• Creating the campaign content and marketing strategy designed to attract relative audience  through:
  • Working with program presenters to record clips inviting video gamers  to submit a clip of themselves playing their favorite video game. 
  • Developing content that increase awareness of the competition through different online channels. 
  • Creating a marketing and content distribution plan with Saudi influencers.