“Lexus” Car Campaign in Cooperation with Mustaqbal Tech Show

MENA Bloom, being contracted to manage the show content and marketing, developed a comprehensive campaign strategy to balance and integrate Lexus goals of promoting its new hybrid vehicle while delivering distinctive content to the show audience, covering the following services:

–  Content integration within the show.

–  TV ads campaign

–  Influencer marketing through presenter’s profile

–  Social media amplification through SBA channel network