In 2028, the AI in marketing market is projected to reach $107.5 billion as Generative AI presents B2B marketers with opportunities to address content creation hurdles such as time management, resource limitations, ensuring consistency, and producing customized content for specific target audiences.
In this blog, we embark on an exciting exploration, immersing ourselves in the domain of the top 4 AI tools poised to transform your content creation endeavors and elevate them to unprecedented levels.
AI & Content Production
Content creators are presented with a thrilling range of possibilities due to this dynamic shift. Envision streamlining your workflows, enriching your content with unmatched quality and relevance, and captivating a broader audience than ever before—all achievable through the prowess of AI. In fact, 79% of marketers concur that generative AI has the potential to enhance the quality of the content they produce.
What Are The Types of Content AI Tools?
- Marketing Applications: In marketing, generative models are widely utilized. They can create various customer-facing content, including blogs, social media posts, web copy, sales emails, and ads, emphasizing rigorous testing with A/B testing and optimization for search engine placement.
- Conversational AI: Employing Language Models (LLMs) like BlenderBot and BERT enhances chatbots with improved dialogue understanding. Ongoing efforts address challenges such as biased language replication and filtering out hate speech.
- Knowledge Management Apps: LLMs efficiently handle text-based knowledge to refine wealth management content. While offering potential benefits, users may need training for effective prompts, and outputs may require human review.
4 Transformative Content Production AI Tools
1- Chat GPT: The New Google
ChatGPT, developed by OpenAI, is often hailed as the future equivalent of Google search. Pose any question, and you will receive a response that mimics human-like understanding. Notably, this chatbot showcases critical thinking skills. Additionally, it provides a WordPress plug-in, offering web developers a comprehensive step-by-step workflow and explanation, complete with the necessary code additions. Bard is a similar conversational generative artificial intelligence chatbot, which is developed by Google
2- Jasper AI: The New Manager
Jasper has the potential to transform your entire marketing department by contributing to various aspects, including blog posts, SEO copywriting, email workflows, product descriptions, and ad campaigns. Leveraging Jasper can enhance productivity through automated tasks like campaign management and accommodate diverse language support.
3- HubSpot AI: The New Marketer
HubSpot recently revealed its plan to introduce an AI toolkit for HubSpot users, incorporating features such as a content assistant, chat-based commands to expedite marketing and sales tasks, SEO suggestions, and call recording and transcriptions.
4- QuillBot: The New Proofreader
QuillBot, an AI-driven writing assistant, leverages artificial intelligence to elevate users’ writing experiences. This platform aids users in paraphrasing, rephrasing, and refining their existing content, providing intelligent suggestions to enhance sentence structure and overall writing quality, and it offers multiple writing styles and tones, paragraph and article creation, and headline and introduction generation.
To sum up, when selecting an AI tool, consider tasks and ethical implications. Prioritize customer privacy for successful campaigns. Identify the specific task, then choose the right tool.
The MENABloomers utilize AI tools in their production process to achieve efficiency in meeting your distinctive business objectives, target audience, and challenges by crafting high-quality, customized content.
Check out our diversified range of digital marketing services; contact us to learn more about them.